Associate, Marketing (London based)
UK-Based Sales and Marketing Associate*LI
International Marketing and New Business Development
Advisory Board
www.advisory.com
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The Role in Brief:
The Marketing Associate will be responsible for day-to-day interactions with our prospective European members in the health care practice. Marketing Associates play a major role in the business development process, from initial contact with a prospect to facilitating momentum of a positive decision toward membership.
Our current opportunity is located in our London, England office with our International team.
Specific Responsibilities:
Business Development Activities
- Target prospective members through background market research and direct contact by phone and e-mail
- Recruit prospective members to attend marketing meetings and annual meetings
- Schedule marketing appointments with prospective members to meet monthly goals
- Assist Associate Director with relationship-building through efforts such as initial outreach, creating materials in preparation for marketing meetings and developing a strategy designed to facilitate a positive outcome
- Prepare follow-up materials after marketing meetings
- Participate in finalizing membership agreements and closing prospects
- Maintain prospective membership pool through telephone networking and campaigns
Marketing Activities
- Prepare background institution and market research in preparation for marketing visits
- Assist in development of targeted marketing activities including networking, mail mergers and other marketing campaigns
- Monitor industry trends and institution-specific issues in order to tailor marketing efforts
- Maintain a comprehensive understanding of all research
- Assist colleagues through collaboration, mentoring and coaching activities
Basic Qualifications:
- Bachelor’s Degree
- Eligible to work on own in the UK
- Excellent academic record
- Must possess at least two of the following
- Leadership experience
- Customer service experience
- Experience working in a team environment
- Sales or fundraising experience
- Experience in an office setting
Ideal Qualifications:
- Proven ability to meet and exceed goals
- Ability to communicate by e-mail and phone with senior executives
- Proven experience managing multiple, competing priorities while working towards an established goal
- Ability to overcome challenges or obstacles in the moment
- Proven persuasive experience
- Attention to detail
About Advisory Board
Advisory Board is a best practices firm that uses a combination of research, technology, and consulting to improve the performance of 4,400+ health care organizations. Headquartered in Washington, D.C., with offices worldwide, Advisory Board forges and finds the best new ideas and proven practices from its network of thousands of leaders, then customizes and hardwires them into every level of member organizations, creating enduring value. For more information, visit www.advisory.com.
We are a workplace that...
Values and celebrates diversity of experience, culture, and opinion
Is committed to creating an inclusive environment to enhance our collective experience
Promotes a supportive community through staff-led affinity groups, events, and education
Our Culture & Values:
We award, promote, and praise based on individual performance, capabilities, and ambition. We provide ways for staff to share their time, talent, and passions in the community. We reward innovation and foster a collaborative environment. We have a performance-driven staff and peers that challenge one another in the workplace. And we want free-thinkers, agile speakers, witty writers, and team players to join the firm – at Advisory Board, your ideas are heard and your contributions matter.
Benefits:
Consistent with our belief that our employees are our most valuable resource, Advisory Board offers a competitive benefits package.
- Medical, dental, and vision insurance, dependents eligible
- 401(k) retirement plan with company match
- 20+ days paid time off and 10+ paid company holidays
- Wellness programs including gym discounts and incentives to promote healthy living
- Benefits kick in day one, see the full details here
Advisory Board is an Affirmative Action and Equal Opportunity Employer. EOE AA M/F/Vet/Disability.